Can you find yourself in the REALTOR® Rally FANCAM? Check it out here! Awesome event of nearly 15,000 REALTORS® fighting for Home Ownership!
With three great states meeting in Atlantic City can you think of a better name? This event was a hoot! You guys had a ton of attendees, a great line-up of speakers and expo exhibitors. Hands down Bill Rancic was one of my favorite Keynotes I’ve every heard. It wasn’t just his engaging personal delivery style it was his life lessons that made us want to change the world.
I enjoyed meeting so many of you and engaging with you after my presentations hearing about what you do in your own businesses. The best tip was from a gal who does Home Buying Seminars. She contacts local large businesses and government agencies to conduct “Brown Bag Home Buying Seminars.” It’s a great way to have a captive audience. The employer does the marketing for you, all you have to do is show up and present! Thank you to whom ever shared that tip with us.
As promised I wanted to share my presentations with you, so you can go back to your offices and share with your colleagues.
Oh, and by the way… NJ’s hospitality was also a highlight of my trip! It cracks me up that there is really a “law” not allowing you to pump your own gas?! Which I found out the hard way! It was a memorable trip for sure. From the sessions, to dinners with new and old friends. Thank you for having me!
Till’ Next Time, May the Road To Success Be Yours!
Shannon W. King
Not only was it a packed house in a fantastic location, but it was full of energy and all the top brokers in town. I’m sure we’ve all seldom been a room with that many big hitters!
You gotta love the mile high city! You guys are so lucky to live in such a beautiful state. Denver was a great time – the perfect place for a conference with so much to see and do outside the convention.
The YPN event was a HUGE success. I’ve never seen so many people at a state event. You guys did it right. And I’d be remiss not to mention the YPNer of the year, Amanda Divito! It’s a well-deserved honor, you’ve obviously worked hard making YPN a success. From the sold out Luncheon to the packed YPN party, you guys are making a name for yourself.
The Future Models of Real Estate Luncheon had an awesome turn out with a very engaged audience. You guys made it easy to explore what our future might hold. From looking at what technologies will be extinct in 10 years to what’s trending now, we know our industry will be forced to change as technology morphs and competition emerges.
The Marketing Mojo class was one of my favorites I’ve taught this year. Your questions and e-mails afterward left me thinking this could be a longer class in the future. We looked at ways to uniquely build a brand, capitalize on past client relationships and utilize old marketing methods like farming with new marketing techniques like social media.
You guys were great- I can’t wait to come back and see you!!
Shannon W. King
My first impression of Grand Rapids was WOW! What a cool city- it reminded me of a big “small” town. It seemed to have healthy development downtown with shops, restaurants and the art added a really cool vibe. Everyone there was friendly and had a charming accent… yes the Texan is calling you out on your accents!
But your state meeting impressed me more. The fact that you have just a few state directors and you still managed 800 attendees was awesome! I’m sure everyone came for the Cowboy night alone, but the tradeshow floor was pretty happening with great give-aways, and who can forget the basketball playoff for the iPad.
Kudos to the finalist! Robyn and Luke… I also owe a huge thanks to Robyn for suggesting me to speak. Thank you sweet girl, it was a blast.
My classes were a blast too. Thank you for those who attended. Here they are for you to download and share with your offices! Please don’t hesitate to call me with questions. I always love to hear what you’re using.
I also want to say thank you to the awesome members and staff you guys have there! Robyn Walker- thanks for recommending me to the conventions team. Thank you Bill Martin for going out of your way to welcome me to Michigan- you know how to make a girl feel at home. I’m sure you all realize what a great job your convention team did for you- Jodie Cady cheers to you for a successful convention!
Hope to see you all soon!
Shannon W. King
There are very few things I like more than speaking in California. I just love being with my friends and supporters. You guys are amazing and really know how to make a girl feel special!
My “I Have an App for That” class was a smashing success. Thank you for packing out the room and passing on the presentation to your co-works and friends. For those of you who did not get it by e-mail here it is!
Lessons Learned: Magic Plan App- It was all the rave at the Expo. Thank you all for sharing! Also one of the better opening Keynotes I’ve heard in a long time was Jason Ryan Dorsey. His insight on what generations need to do in the work place to get along was priceless. If you missed it, you can catch his video highlight here.
While I may be living in Alexandria VA now, I do plan on making several trips a year back to CA to see all you guys! I’m in the process of booking a spring tour now- so if you’re interested in having me come speak to your Company or Association let me know!
Until next time, may you be safe on the road to success.
Cheers, Shannon W. King
My trip to Savanna Georgia for the Tennessee Association of REALTORS convention started off with a bang at the YPN event held in a stunning art gallery followed by dinner with some of my favorite YPNers including NAR’s current YPN Chair, Brian Copeland. It was a great way to meet and engage with some of your younger members.
I had a fun time presenting my session, Real Estate Road Warrior – you guys asked great questions and kept the energy up in the room. As promised, here is the presentation- Please feel free to share this with your offices and local associations.
Lessons Learned: My favorite app mentioned after my class was GroupMe a mass texting tool that allows you to group your contacts and send texts out to the entire group without having to hand select who you’re sending texts to. I use this app a lot in my personal life as well as business – saving me a ton of time trying to think about who I should include.
Here’s to your success on the road! Please stay in touch and let me know how you’re using the apps and tools!
Shannon W. King
I’ve heard it said that visiting Alaska is a check off the bucket list. After visiting, I realize it’s way more than just a place to visit- I can see why people fall in love and stay here. Mind you it was fall when I visited, not winter. I’ll have to come back in the colder months to let you know what I think then. It’s not just the amazing scenery, or the abundance of wildlife (yes I saw a bear, bald eagles, otters, salmon, and so much more.) And no I did not see a moose. Sad to say the closest I came to the “swamp donkey” was this sign and these antlers.
It’s the people that make Alaska so wonderful to visit. You guys are the salt of the Earth. Not only do you know how to have a good time- that talent show was outstanding, the Salty Dog was just that…salty, and the way you welcomed Nobu and I into your association with open arms was as if we were family we had known for years.
For a smaller state association I’d say you’re very progressive. In talking to some of you prior to teaching you were already embracing so many of the mobile technologies we discussed. After the class it was wonderful to hear from four of you that you’d used ZOSH or Mobile Phax that same day! Kudos to the staff and committee for choosing such an important topic for the convention and seeing it through the entire event.
In case you’d like to share my presentation with your local association or office here’s a version you can upload and use. I encourage you to help spread the word about technology and how quickly our industry is changing.
Lessons Learned: The trip wouldn’t have been a success if I hadn’t learned too- I learned that not all states (Alaska included) allows agents to advertise donations made on behalf of your clients. Make sure to check with the Real Estate Commission regarding rules they have before you do any sort of advertising.
All in all I had a Boot Kicking Good Time in Alaska! And for all you fashionistas that asked about my boots- you can check them out online here
Make sure to stay in touch- if you’d like to follow me on Facebook (www.facebook.com/shannonwking/ or Twitter #Shannonwking , I’m always posting new ideas and technologies I hear about along the way.
One of the biggest honors so far in my Volunteer Career with NAR was being a guest speaker at the Leadership Summit on the Social Media Panel moderated by Todd Carpenter Social Media Director for NAR. Talk about nervous- I was a ball of jitters- and have no idea what I said. I do know that Matt Phipps, Laurie Janik, and Lucien Salvant were wonderful.
My biggest take away from the panel- HAVE A PLAN- a social media plan that is, and have it in writing so your agents, employees and association knows what your expectations are. You know…what you can/can’t say when using Facebook, Twitter and Blogs.
STAY TUNED- if you’re going to be using social media you need to pay attention to what’s being said about you and your company. Set up Google Alerts to notify you when you’re being talked about. Pay attention to twitter mentions and any time you’re tagged in a facebook post/picture/video. You want to stay on top of these so you can respond quickly if need be.
CARPE DIEM- Ron’s theme for this year- the way I see it relating to our panel- with technology and social media changing the landscape so quickly it’s time for us all to jump in. It’s here to stay. I kind of equate non facebook adopters to those who refused to use e-mail. It’s inevitable so you might as well Seize the Day!